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Demo · synthetic data

Cohort Cut

Cohort Cut

Diligence · Recuts cohorts without the incentive the round would be funding.

Idle

Echo, credit removed

Done

Steps

1Split the cohort
Repeat rate 22% with the credit, 6% without.
2Compare to margin
The credit is larger than contribution. GMV of €18m is not the revenue.

Inputs

Echo cohort file

Sources used

Output

Second order depends on a subsidy. That line went into the pass memo unchanged.